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8 Ways to Discuss Facial Hair Removal With Clients

By: Siân Morris, PhD
Posted: August 1, 2011, from the August 2011 issue of Skin Inc. magazine.
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Knowledge gives you confidence in discussing the issue and builds client trust in your recommendations. Update yourself on the pros and cons of the various facial hair removal methods. (See Pros and Cons of Facial Hair Removal Methods.)

Talk with other skin care professionals about their clients’ facial hair removal experiences, along with their own. Go outside of your area of expertise to solicit feedback and seek testimonials from your peers. Read, read, read—turn to trade magazines, face-to-face trade shows, industry websites and blogs for feedback on facial hair removal methods.

4. Don’t hesitate to open a dialog with clients.

If clients have visible facial hair, they need to know they are not alone, and become educated about safe hair removal choices. Once you’re familiar with your client and understand common hair removal methods, you’ll feel more comfortable addressing the subject. Assure clients that it’s very normal and common for women to experience facial hair growth. Listen closely to how they respond and what they have to say about their own perception of facial hair. Following are some common myths associated with facial hair removal; use them as icebreakers to get the conversation going and help educate clients about the service.

Myth: Facial hair grows back at a faster rate, and becomes darker and thicker after it has been removed.

Fact: A woman’s genes and hormones—not necessarily her hair removal method—usually determine her hair re-growth. After shaving, facial hair may appear more blunt, which can give a perception that it is darker and thicker, as opposed to the appearance of a tapered end. There is no evidence that common hair removal methods cause hair to appear darker or thicker as it re-grows.