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Pick the Perfect Professional At-home Masks

By: Lydia Sarfati
Posted: January 2, 2014, from the January 2014 issue of Skin Inc. magazine.

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Following each and every treatment, it is so important to recommend at-home care for your clients. As a professional, you need to inform them about the importance of masking at home. In between professional visits, clients should be regularly masking with the appropriate mask for their skin type from your retail area. This is essential in order to maintain the benefits of their monthly in-spa facial. It is also important that your client knows how to properly use at-home facial masks to achieve optimum results.

First, instruct clients to apply their mask to a clean face—this is your opportunity to direct them to a facial cleanser that would be beneficial for their skin type. Then, using a tester, show your clients the amount of product they should be using when applying the mask.

Proper removal of a mask is essential, as well. Facial masks should be removed by splashing the face with clean water and then gently patting the face dry with a clean towel. Clients should not scrub off the mask with a washcloth, because this could cause damage to the delicate structure of the skin and add bacteria back to the skin.

Unmask success

Masking is such an important part of a professional skin care treatment and at-home maintenance. With the right products and techniques, you can help your clients’ unmask a healthy, beautiful complexion!

Lydia Sarfati, president and founder of Repêchage, is an internationally recognized skin care expert quoted in Vogue, InStyle, Glamour and The New York Times, and she has been featured on CNN, CBS and Fox. Sarfati has more than 30 years of experience as an esthetician, spa owner, manufacturer and consultant. She is also the author of Success At Your Fingertips: How to Succeed in the Skin Care Business (Publications, Inc., 2012).