The sheer, flawless finish of airbrush makeup has made it the choice of television and film makeup artists for years, and it is now becoming an in-demand spa service—thanks in part to the popularity of high-definition photography, selfies and video. Clients appreciate the light, long-lasting coverage and the radiant, natural glow imparted to the skin, so it’s no surprise to see airbrush makeup in high demand for bridal services and graduation photographs. Skin care facilities can use this trend to set themselves apart from cosmetic counters to meet the personalized needs of their clients.
Why is airbrush makeup so special?
Airbrush makeup gives a polished look that can’t be achieved with regular makeup. This is because the particle size of the makeup that is applied through an air gun is so small that it produces a very thin, even layer of makeup that practically floats over skin instead of settling into fine lines, wrinkles and imperfections. When compared to non-airbrush foundations, the look of blemishes is significantly diminished because non-airbrush foundations can absorb into the skin and cause blemishes to stand out.
Airbrush makeup is composed of mainly water and mineral pigments, and comes in two basic formulas: water- and silicone-based. Water-based makeup uses finely ground pigments dissipated in water. It lets the skin breathe, is hypoallergenic and has a nonsticky feel. Silicone-based makeup is meant for long-lasting wear without fading. It’s popular because the silicones fill in skin imperfections, such as shallow scars, providing a more flawless appearance.