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New in Cosmetics Treatments (page 4 of 15)
Kline & Company sees increases in interest in the natural makeup segment, with ingredients from the ancient world making appearances.
By: Sam Dhatt
The effectiveness of BB creams, like other products, lies in their ingredients.
By: Kathleen Crawford
A little grooming can go a long way to helping a guy look his best.
By: Teresa Paquin
Offer this simple makeover to help maturing clients discover the best way to use makeup with their changing skin
The research from Mintel also finds women do not see makeup as just something utilitarian, but relate to it at an emotional level—eight out of 10 (80%) say that wearing makeup makes them feel more confident in themselves and is the main reason for them to wear color cosmetics.
By: Sara Mason
Fantasy and illusion are inspiring designers and makeup artists alike this season, cleverly manipulating reality into enchantment through fashion and cosmetics.
The product launch events will be held in seven different Soft Surroundings locations throughout the country on Saturday, August 25th, and you're invited!
A report from The NPD Group tracks the increase in sales for prestige products in categories of nails, lips, eyes and face.
By: Kristen Thérèse Leonard
There are many factors to consider when applying makeup for a client who will be on camera.
By: Morag Currin
How your clients look affects how they feel about themselves, which can affect how they feel physically.