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Eye Know-How

By: Noreen Young
Posted: June 23, 2008, from the May 2006 issue of Skin Inc. magazine.

It’s a beauty jungle out there, filled with so many products that women are not sure what to buy or what they actually need. Allow your clients to benefit from your professional expertise, and feature both an easy makeup look and a more advanced one on your spa menu. Keep one simple and the other more intense—covering a day and an evening application.


In order to give a professional eye makeup lesson, you owe it to your clients to be armed and prepared with the following tools.

  • An assorted array of eye shadows (matte, shimmer and glitter)
  • Mascara (black/brown, black, navy, eggplant and teal)
  • Eye liner pencils (gray, mink, aubergine, midnight blue and white)
  • Eyebrow colors in pencil, shadow or brow tints
  • Concealer
  • Disposable mascara brushes, disposable eye shadow brushes and cotton makeup swabs that are pointed on one end and oval on the other
  • Eye makeup remover
  • Eye gel or cream
  • Eye liner sealer
  • Eye firming or moisturizing mask
  • Eyelash curlers
  • Eyelash separator brush
  • Brow brush
  • Brow conditioner
  • Lash conditioner/primer
  • False eyelashes
  • Glue for false eyelashes
  • Angled soft-yet-stiff detail brush
  • Hand-held magnifying mirror


Eye makeup lesson

Have the client come in for her appointment with a totally clean face or at least with no eye makeup on. Ask whether she ever has had an eye makeup lesson, and inquire about the kind of look she is seeking. Also, find out how many minutes she wants to spend when applying eye makeup, and identify her general style.

All of these factors will make a difference in your session. See Eye-Q for information on dealing with special eye shapes.