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Fall 2010 Cosmetic Color Trends

By: Cathy Christensen
Posted: August 23, 2010, from the September 2010 issue of Skin Inc. magazine.
Red lips and played-down eyes ruled the fashion runways for Fall 2010.

Red lips and played-down eyes ruled the fashion runways for Fall 2010.

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This fall, perfect skin is literally in. “Whether the focus is on the lips or the eyes, the rest of the skin should be undone with a matte glow. The face is more prominent and the skin is a lot more natural than normal, which is very healthy-looking and pretty,” says Marissa Nemes, celebrity makeup artist.

Kristine Kay, makeup artist and owner of Shampagne Hair Studio + Beauty Lounge in Kansas City, Missouri, emphasizes the focus on a light touch when it comes to foundation and powder. “The complexion isn’t dewey or shimmery, but it is very light-handed, so people have to have great skin,” she states. “When a bare look is in, skin has to have a natural, healthy appearance.”

Iredale agrees, saying, “The skin is center stage and everyone wants to show off their hard work.”

And although makeup that is too matte can make a person look older, the current look is somewhere in between matte and dewey, according to Luque. “It is a perfect, flawless, no-makeup look,” stresses Geason. “Those who are taking care of their skin want to show it off. Makeup artists need to figure out how to make clients look flawless using the least amount of product.”

Cheeky choices

In keeping with the trend of an accent on one feature, blush can add a pop of color to the face. “During the fall, there will be more color on the cheeks in pinks and peaches,” says Luque. According to Iredale, cheeks are making a comeback with the help of multifunctional cosmetics. “Bronzers can be used to enhance the cheeks,” she says. “Two colors of bronzer can be used: one to define the cheekbone and the other on the apple.”