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Enhancing Massage's Therapeutic Benefits With Bamboo
By: Elaine Sauer and Cassandra Stratton
Posted: May 27, 2011, from the June 2011 issue of Skin Inc. magazine.
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Finally, it is important that your team members remain focused on keeping that post-launch momentum going strong. This can be achieved by giving bamboo-themed gifts to VIPs for the holidays, continuing to schedule private Bamboo Fusion Massage experiences for the media, and using social media outlets, such as Facebook and Twitter, to spur conversations with clients about the service.
Elaine Sauer is a business and spa consultant, former corporate director of Mario Tricoci Salons and Day Spas, and a member of Skin Inc. magazine’s 2010–2011 advisory board.
Cassandra Stratton, corporate massage trainer for Mario Tricoci Hair Salons & Day Spas, is a licensed massage therapist with 11 years of spa industry experience. She has held both managerial and technical positions throughout her career, and has advanced training in table Thai, myofascial release, hydrotherapy, sports, chronic pain, lymph drainage, cancer and pregnancy massage. She is a guest lecturer at Cortiva Institute and Harper College in Illinois.