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Cosmeceuticals Rank as the Fastest Growing Personal Care Category

Posted: January 29, 2013

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However, cosmeceuticals aren't officially recognized by the Food and Drug Administration (FDA), so while products are tested for safety by the manufacturer and the FDA, proof of the claimed therapeutic advantages is not demanded, the study says. Many cosmeceutical marketers include ingredients with only anecdotal evidence of its effects, and make no direct claims concerning results, according to GBI.

Still, cosmeceuticals must adhere to specific regulations for Good Manufacturing Practices (GMP) to ensure that products are not misbranded. Product efficacy is scrutinized by the U.S. Federal Trade Commission (FTC), and cosmeceutical products that are perceived to be promising unrealistic expectations may be pulled from the shelves. Cosmeceutical marketers must also adhere to guidelines set by the FTC for product marketing, which censor exaggerated or false product claims.