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The brave entrepreneurs who embark on the obstacle-filled and often thankless journey of small business ownership do so because they have dreams of meeting the needs of clients better than anyone else can. For many spa owners, touching the lives of their clients and adding to their overall well-being are usually the driving forces behind opening a spa, and these goals are often met through incredible treatments and one-on-one customer service.
Sadly, however, in economic climates such as these, this may not be enough to keep your spa above water. Opening an additional revenue stream by literally adding on to your spa can help alleviate the profit expectation from your services and retail, and can set you apart from the competition, with each piece of the business working in tandem to bring recognition from clients from multiple walks of life. Guest rooms, salt caves and tea rooms are examples of add-ons that may be a perfect fit for your spa—and your pocketbook.
Somewhere between large destination spas and hotel spas, a segment of spas exists that supplies several guest rooms as well as services. Rooms can either be added as an extension of an existing spa, as was the case with Ruby Room in Chicago, or they can be part of the plan all along, such as those offered at Reverie Spa Retreat in LaPorte, Indiana. Either way, they can open up your spa to not only a new revenue stream, but also to the ability to turn your current spa experience into a more well-rounded one.
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