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ISPA Releases Its 2010 Spa Trends

Posted: November 18, 2009

Social media, spa sampling menus and giving back are just a few of the big trends the International SPA Association (ISPA) is predicting for 2010.

Forecasts for the coming year prove one thing—a healthy lifestyle never goes out of style.

“Since the economic downturn, the consumer is more educated than ever before when it comes to value and investing in themselves,” said ISPA president Lynne McNees. “They expect a return on their investment, and they aren’t falling for any tricks or gimmicks. They want tangible results and information that will improve their quality of life.”

Through industry research, ISPA has pinpointed the following spa trends for 2010: