Sign in

ISPA Releases New U.S. Spa Industry Statistics

The International SPA Association (ISPA) has released new statistics from the ISPA 2011 U.S. Spa Industry Study. ISPA commissioned PricewaterhouseCoopers (PwC) to conduct the survey which is updated every year with five key statistics crucial to the spa industry including revenue, spa visits, the number of spa locations, total employment in the industry and square footage.

"The key message from the survey is the spa industry in the U.S. is recovering from the worst recession to hit the country in living memory," said Colin McIlheney, Global Research Director at PwC. "The most positive takeaway from the study is that the health of the industry has stabilized after the declines recorded last year. ‘Cautiously optimistic' would sum up the recurring theme from many respondents."

ISPA 2011 U.S. Spa Industry Study

2009 (year end)

  • Revenue: $12.3 billion
  • Spa Visits: 143 million
  • Locations: 20,600

2010 (year end)

  • Revenue: $12.8 billion
  • Spa Visits: 150 million
  • Locations: 19,900

May 2010

  • Total Employees: 332,000
  • Full-time: 138,100
  • Part-time: 137,200
  • Contract: 56,800
  • Square Footage: 76 million square feet

May 2011

  • Total Employees: 338,600
  • Full-time: 149,200
  • Part-time: 134,200
  • Contract: 55,200
  • Square Footage: 76 million square feet

The study indicates Americans are going to the spa more often and this fact has led to revenue growth. The increase in revenue is in line with the moderate pace of growth in the economy. Measures taken by spas to increase business included offerings through Web sites, special values and promotions, social media efforts and connecting within their local communities. The economic recovery pace could not maintain the number of spa locations, resulting in a three percent decrease in the number of spas. Employment in the industry grew, but the lack of qualified therapists in the market is an underlying issue the spa community has been facing for several years.

"Since the first spa industry study was conducted in 2000 we've seen the spa industry flourish," said ISPA President Lynne McNees. "Now more than ever it's important for our industry to educate consumers about the benefits of a spa experience. The challenge for many spas in the coming year will be balancing discounting in order to incentivize spa-goers."

*The full 2011 U.S. Spa Industry Study will be released later this year.



Welcome to the new!

Delivering the best information on the spa, skin care and wellness industry is our passion, and we’ve worked hard to design a powerful new website that incorporates cutting-edge technology to bring you:

  • Mobile-friendly Design
  • Integrated Sample Request
  • Refreshed Look and Feel
  • Dynamic Content
  • Free Registration

Mobile-friendly Design

Providing a unified experience from mobile to desktop, responsive design allows you to access Skin Inc. content from any device, whether you’re in the treatment room, at home or on the go!

Integrated Sample Request

Visit Featured Product pages to quickly and easily identify new suppliers and request product samples and information.

Dynamic Content

Articles are now linked with relevant products so you can find the products and treatments you need to provide the best results for your clients.

Free Registration

Create your user account to gain unlimited access to Skin Inc.’s unparalleled content.

Enjoy the New!

Thank you for joining the Skin Inc. community of passionate skin care professionals. We look forward to providing you the best information to enhance your career!