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ISPA Raises Its Glass to St. Patrick's Day Spa Treatments: With Exclusive Tips From ISPA President For Bringing in New Clients Through Holiday Promotions

Posted: March 10, 2011

Only on Commentary from ISPA president Lynne McNees follows this article giving tips about how your spa can bring in new clients by capitalizing on holiday occasions.

It doesn’t matter if it’s 5 PM or not because it’s always happy hour at the spa. In recognition of St. Patrick’s Day many spas are incorporating alcohol into their treatment menus. It might sound odd but wine, beer and whiskey all have proven therapeutic skin benefits. These treatments will help relieve stress, the No. 1 reason that people go to the spa worldwide, and will have clients coming back for another round in no time.

“Spas with local vineyards or nearby distilleries are taking advantage of what’s around them to create memorable experiences for their guests,” said International SPA Association (ISPA) president Lynne McNees. “Many people might not equate the spa with alcohol, but 23% of spas are incorporating local or indigenous elements into their treatment menu. Going to the spa is all about customizing your experience to meet your needs, and for some that includes a glass of wine.”

Spa-goers will enjoy toasting these unique treatments whether celebrating St. Patty’s Day or not:

Lynne McNees gives six tips on how holidays provide the perfect opportunity to appeal to new clients.