Sign in

Marketing Matters: Why She Won’t Buy Naturals ...

June 2007 issue of Skin Inc. magazine

Excerpt Only This is a shortened version or summary of the article you requested. To view the complete article, please log in or create an account. Registration is Free!

Editor’s Note: This article originally was published in the March 2008 issue of Global Cosmetic Industry (GCI) magazine and is being reprinted with permission. All rights reserved.

With all the hype about natural makeup and organic skin care and all of the alarms sounding daily about cosmetic ingredients now found to harm instead of help, why aren’t all women jumping on the natural/organic bandwagon? Simply put: They’re not ready yet—but just wait.

Just who are these brash women, still loyal to their science-based cosmetics brands, still daring to slather parabens and artificial fragrances on their faces and refusing to take heed of the headlines or their inner holistic beauty goddesses?

Excerpt Only This is a shortened version or summary of the article you requested. To view the complete article, please log in or create an account. Registration is Free!

 

Skip

Welcome to the new SkinInc.com!

Delivering the best information on the spa, skin care and wellness industry is our passion, and we’ve worked hard to design a powerful new website that incorporates cutting-edge technology to bring you:

  • Mobile-friendly Design
  • Integrated Sample Request
  • Refreshed Look and Feel
  • Dynamic Content
  • Free Registration

Mobile-friendly Design

Providing a unified experience from mobile to desktop, responsive design allows you to access Skin Inc. content from any device, whether you’re in the treatment room, at home or on the go!

Integrated Sample Request

Visit Featured Product pages to quickly and easily identify new suppliers and request product samples and information.

Dynamic Content

Articles are now linked with relevant products so you can find the products and treatments you need to provide the best results for your clients.

Free Registration

Create your user account to gain unlimited access to Skin Inc.’s unparalleled content.

Enjoy the New SkinInc.com!

Thank you for joining the Skin Inc. community of passionate skin care professionals. We look forward to providing you the best information to enhance your career!