Sign in

Networking, The Client-builder

Bryan Durocher

Get the Skinny! This is just part of the article. Want the complete story, plus a host of other cutting-edge articles to make your job easier? Sign up!

Abstract: To keep your practice growing, networking is essential. By getting involved with successful networking groups, developing a defining statement and maintaining the relationships built throughout, you can broaden your business's visibility, marketing and client base at little to no cost.

Medical practices are not immune to having to sustain themselves during these challenging economic times. The good news is the most effective ways to grow your practice are universal at all times, and the only difference is that right now it is critical to take action. A surefire way to gain more clients is not through more expensive advertising that isn’t traceable—it’s through networking and face-to-face marketing. Results can be tracked to see where your efforts are paying off, and it’s low-cost. From clients referring friends and family to your staff members belonging to at least one networking group each, getting the word out about your practice beyond your regular clientele is essential for business sustainability. But getting out—and more importantly, getting up—to talk about your practice isn’t always easy. The good news is you don’t have to reinvent the wheel—there are opportunities already developed.

Identify the group

Beginning a profitable networking program requires the entire staff’s commitment. Start by explaining to the staff the benefit in its most basic form. Emphasize the rewards the staff will receive, not just how the practice will benefit.

Want the rest of the story? Simply sign up. It’s easy. Plus, it only takes 1 minute and it’s free!



Next image >



Welcome to the new!

Delivering the best information on the spa, skin care and wellness industry is our passion, and we’ve worked hard to design a powerful new website that incorporates cutting-edge technology to bring you:

  • Mobile-friendly Design
  • Integrated Sample Request
  • Refreshed Look and Feel
  • Dynamic Content
  • Free Registration

Mobile-friendly Design

Providing a unified experience from mobile to desktop, responsive design allows you to access Skin Inc. content from any device, whether you’re in the treatment room, at home or on the go!

Integrated Sample Request

Visit Featured Product pages to quickly and easily identify new suppliers and request product samples and information.

Dynamic Content

Articles are now linked with relevant products so you can find the products and treatments you need to provide the best results for your clients.

Free Registration

Create your user account to gain unlimited access to Skin Inc.’s unparalleled content.

Enjoy the New!

Thank you for joining the Skin Inc. community of passionate skin care professionals. We look forward to providing you the best information to enhance your career!