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Survey of Success of Beauty, Wellness Careers Conducted by AACS
Posted: December 8, 2009
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However, investigators between the ages of 25 to 34 had a stronger interest in beauty and wellness than younger respondents. More than 75% of respondents between 25 and 34 also indicated that they had investigated or taken steps to upgrade their job skills in the past year. "The findings indicate that cosmetology schools may want to target some of their recruiting efforts specifically towards career-changers," noted Jim Cox, executive director of AACS.
Among those that influence young women's career decisions, respondents were generally supportive of beauty and wellness careers. Ninety-four percent of influencers indicated some level of support for beauty and wellness careers, and 62% of respondents were "extremely" or "moderately" supportive of a young person's choice to pursue a career in beauty and wellness.
What draws people to beauty and wellness careers?
Respondents who expressed interest in a beauty and wellness career valued the career path for its entrepreneurial qualities, the creative expression opportunities it presents, as well as the opportunity it provides to help others. Supportive influencers also noted that there will always be a need for beauty and wellness professionals.
The survey asked individuals who were not interested in or supportive of beauty and wellness careers to share their concerns. Among investigators, the most common reason cited was that the respondent was simply not interested in beauty. However, other concerns included income potential, health/retirement benefits and the availability of jobs.