In many of our past issues, we’ve discussed the constant need to reinvent and rethink the way that you do business in today’s market. Not one to rest on its laurels, Skin Inc. magazine is acting on its own advice. I’m fresh off the plane from Face & Body® 2009, which took place in San Jose, California, and I personally declare it to be a huge success. What made it such a success doesn’t necessarily lie in the record-breaking numbers, but more so in the quality and value of the experience. This year, the show team offered some new networking experiences, and attendees loved it! Following is a brief recap—a more in-depth feature on the show will run in the October 2009 issue.
- Face & Body 2009 offered a sold-out Spa Tour highlighting three San Jose-area spas: Ayoma LifeSpa in the Hotel Valencia, Beautiful By Design Spa, and Tova Day Spa at the Fairmont Hotel. Watch for an expanded Spa Tour in 2010.
- The Networking Luncheon, sponsored by Jan Marini Skin Research, Inc., also sold out, and this event allowed attendees to network and share business ideas while enjoying a delicious lunch.
- Winery Tour and Tastings, sponsored by Éminence Organic Skin Care, was another hot networking event. A group of approximately 70 attendees toured Loma Prieta Winery in Los Gatos, California, and Silver Mountain Vineyards in the Santa Cruz Mountains.