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Meet Your Webmaster--Your New Best Friend

By: Mary Blackmon
Posted: June 23, 2008, from the June 2006 issue of Skin Inc. magazine.

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Keep it simple! If you have a frequently changing roster of specials, for instance, it is efficient to have a Webmaster create Web forms, enabling spa employees to simply enter the changing data. It will be saved in a database in case you need to look it up, and the Web pages can be pushed to the site simply by clicking a submit button. This saves you from having to learn .html or using FTP every time you need to change something. A simple, customized management page can be created in order to make changes in one place, and have everything completed perfectly and easily.

Celebrate your Webmaster

Frankly, my Webmaster takes care of the technical things that my spa team and I don’t know how to do, nor would we really want to do. Without her, we’d be a lot more stressed, have less time to do what we love and not have the site that we have today. So find yourself a good Webmaster, and celebrate them. You soon will understand why and will join me in saying, “Cheers to our site’s new best friend!”