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Hiring Practices

By: Bryan Durocher
Posted: January 28, 2011, from the February 2011 issue of Skin Inc. magazine.

page 5 of 5

Team members need to have clear job descriptions before their first day of working in the spa. The job description should detail the duties required and the expected level of performance. It is also important when working with staff to have conversations about expectations. People thrive when they have a structure to follow, and the employee manual and job descriptions clearly state what is expected of them and what they can expect from the business in return.

The most important motto a spa owner or manager can adopt when looking for people to fill positions is to “hire hard and manage easy.” The time, effort and financial commitment it takes to hire people who are not the right fit for the business’s culture are too costly, but the benefits of putting in the work up front to find the right person the first time around can be numerous.

Bryan Durocher is the author of Wake Up … Live the Life You Love in Beauty (Global Partnership, LLC, 2006), an expert for Health Journal TV and Life and Leisure TV, a contributor to NBC South Florida Today, and the founder of Durocher Enterprises. Durocher Enterprises provides coaching, consulting, global industry trends, marketing solutions, and websites and e-commerce development for spas, medical spas and industry professionals internationally.