Sign in

Spas Speak— Introducing New Treatments

November 2012 issue of Skin Inc. magazine

Excerpt Only This is a shortened version or summary of the article you requested. To view the complete article, please log in or create an account. Registration is Free!

Introducing new treatments and services is a crucial way to keep returning clients on their toes and entice new clients to come through your doors. So what are the best ways to do this? Following, several spas share their methods on making these introductions.

Soho Sanctuary, a New York day spa exclusively for women, is celebrating its 16th year with some enticing treats. “This is such a special place for women,” Julia Chan, associate director of Soho Sanctuary says. “We always use holistic and natural products, and have done so since we’ve been here. When it comes to adding new incentives, we have an assortment of business-related enticements for our clients, new and regular. Many come here on a regular basis because it is women-only, and they welcome our new products or treatments any time of the year.

“For example, we looked toward aromatherapy massage with lavender essential oil for most of our fall treatments. And we use eucalyptus oil, as well, in our steam room,” Chan says. And like other day spas, Soho Sanctuary relies on in-house signage, e-mail blasts and word-of-mouth to encourage clients to try new things. “Sometimes, we come out with a quenching hydration facial, mask and serum using lemongrass and essential oils,” Chan continues. The spa receives a lot of feedback, thanks to its in-house staff’s dedication to maintaining contact with clients. “Our clients are very loyal and everything is tailored to the client, adjusting therapies when needed.”

Excerpt Only This is a shortened version or summary of the article you requested. To view the complete article, please log in or create an account. Registration is Free!

 

Skip

Welcome to the new SkinInc.com!

Delivering the best information on the spa, skin care and wellness industry is our passion, and we’ve worked hard to design a powerful new website that incorporates cutting-edge technology to bring you:

  • Mobile-friendly Design
  • Integrated Sample Request
  • Refreshed Look and Feel
  • Dynamic Content
  • Free Registration

Mobile-friendly Design

Providing a unified experience from mobile to desktop, responsive design allows you to access Skin Inc. content from any device, whether you’re in the treatment room, at home or on the go!

Integrated Sample Request

Visit Featured Product pages to quickly and easily identify new suppliers and request product samples and information.

Dynamic Content

Articles are now linked with relevant products so you can find the products and treatments you need to provide the best results for your clients.

Free Registration

Create your user account to gain unlimited access to Skin Inc.’s unparalleled content.

Enjoy the New SkinInc.com!

Thank you for joining the Skin Inc. community of passionate skin care professionals. We look forward to providing you the best information to enhance your career!