Sign in

Designing for Dollars

Cathy Christensen February 2009 issue of Skin Inc. magazine
drawing of a dollar bill

Get the Skinny! This is just part of the article. Want the complete story, plus a host of other cutting-edge articles to make your job easier? Sign up!

In a perfect world, money wouldn’t matter, and this article would consist of pages and pages of expensive up-to-the-minute spa design trends that would make your heart race and inspire you to begin that next round of incredible high-end enhancements and additions to your spa. Unfortunately, it has become very clear lately that money does indeed matter, which makes it more crucial than ever to make your spa an enticing sanctuary that keeps your clients coming back, ensuring that your business will make it through the current economic crunch.

It is difficult to make a sweeping statement about how spas are faring during this downturn because every business’ experience is different. Some spas, for a multitude of different reasons, may be weathering the storm well. Some owners may have saved conservatively, paid off all existing debt and operated within their means. Those who’ve played it safe may not have reaped the benefits of wowing their clients with amazing, trendy offerings, but they are currently feeling pretty secure and are resting on fat savings accounts that are just waiting to be spent.

Other spas—perhaps most spas—are somewhere in the middle and are breaking even on their revenue and expenses. They aren’t ready to close their doors, but they also won’t be adding a new nonrevenue-producing space anytime soon.

Want the rest of the story? Simply sign up. It’s easy. Plus, it only takes 1 minute and it’s free!



Welcome to the new!

Delivering the best information on the spa, skin care and wellness industry is our passion, and we’ve worked hard to design a powerful new website that incorporates cutting-edge technology to bring you:

  • Mobile-friendly Design
  • Integrated Sample Request
  • Refreshed Look and Feel
  • Dynamic Content
  • Free Registration

Mobile-friendly Design

Providing a unified experience from mobile to desktop, responsive design allows you to access Skin Inc. content from any device, whether you’re in the treatment room, at home or on the go!

Integrated Sample Request

Visit Featured Product pages to quickly and easily identify new suppliers and request product samples and information.

Dynamic Content

Articles are now linked with relevant products so you can find the products and treatments you need to provide the best results for your clients.

Free Registration

Create your user account to gain unlimited access to Skin Inc.’s unparalleled content.

Enjoy the New!

Thank you for joining the Skin Inc. community of passionate skin care professionals. We look forward to providing you the best information to enhance your career!