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New in Management (page 62 of 88)
By: Leslie Benson
Consumer beauty magazine editors discuss making the most of PR, reaching consumers through beauty pages and the trends that intrigue.
The NPD Group, Inc., a market research company, recently released the results of its annual survey of consumers' holiday spending intentions.
Women are being forced to make cutbacks and major life adjustments due to the economic downturn, and are extremely anxious about the situation
By: Ana Loiselle
Follow these tips to help keep your doors open during tough times.
A new study shows that cause marketing, such as Estee Lauder's breast cancer campaign, means that associating products and brands with good causes can help to boost sales.
By: Jamison Davis
The promotion of beauty products tends to be inherently more believable when it’s advice coming from a friend or acquaintance. Therefore, social media and sophisticated, encompassing Web sites offering information and the ability to buy are becoming more integral to the success of many brands.
By: Michelle LaBrosse
Learn how project management skills can help you handle personal emergencies among team members.
By: Steven H. Dayan, MD and Terri A. Wojak
By learning about the behaviors of typical medical spa clients, you can provide the best treatments possible.
By: Melinda Taschetta-Millane
If the stresses of life are getting to you, take advice from Face & Body 2008's keynote speaker.
By: Donna C. Barson
By 2013, advertisers who want to increase market share will need to replace old attitudes with new realities by targeting more diverse demographic groups on a personal level.