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Canyon Ranch to Build Spa Condo/Hotel Tower in Chicago

Posted: June 27, 2007

page 6 of 7

Marketing is expected to begin in September.

Chicago is the No. 2 source of the 35,000 individuals who visit the Tucson Canyon Ranch each year, giving its brand an advantage.

"They definitely will have name recognition here," Lissner said.

Rubloff Residential Properties President James Kinney, whose firm is marketing a competing building, the Residences at the Ritz-Carlton, agreed that health benefits could be the difference.

However, he noted, the timing, especially in waiting for a "wellness lifestyle" that won't be accessible for four years, is difficult.