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Recent in Spa Business (page 16 of 40)
3/10/2016 | Lori Crete
Tackled in this month's column are how to overcome a winter drop in clients and how to increase product sales.
3/10/2016 | By Deedee Crossett
Here are #10things we as owners and managers can learn from the happiest place on earth.
A new guest living area dedicated to wellness is nearing completion at Sanctuary on Camelback Mountain, one of Arizona's spa hideaways.
At the Professional Spa & Wellness Convention, which took place on Feb. 28-29, 2016 in London, the winners of the World Spa & Wellness Awards 2016 were announced.
3/8/2016 | Annet King
Consumer trends can be overwhelming, but they are worth extra attention. One trend that seems to be here to stay is the need for instant gratification.
3/8/2016 | Lyn M. Falk
If you want to increase your product sales, pay attention to how you merchandise and display your products. I’m often asked, “What’s the difference between merchandising and display?” My answer is a lot.
The right skin care products are integral to the success of your spa, both in the back bar and in retail. You want to use and recommend products that your clients want; however, how do you make sure you offer the right ones?
3/4/2016 | Katie Anderson
As a spa, salon or med spa owner/employee, I’m sure you’re familiar with free consults. Hopefully, you’re already doing them, because nothing speaks louder than free to potential customers. But consults should be so much more than just a service provider’s dog-and-pony show.
CIDESCO has realeased "International Guide To Working Abroad" to serve as a guide for estheticians or spa owners considering an international move.
The Forbes Travel Guide awarded The Spa at Trump in Vegas a four star award, for the eighth year in a row.
3/3/2016 | Ron Robinson, BeautyStat
Twitter parties and Instagram chats are a must to connect and build influence online with your spa clientele.
3/2/2016 | Terri A. Wojak
Prematurely endorsing an ineffective or unproven product can be damaging to your reputation and your business. Use the SMART purchasing method: Safety, Maintenance, Affirmation, Research, and Takeaway, as described here.