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Marketing
TikTok: The New Beauty Counter for Estheticians
If you’ve had a client come in and say, “I saw this on TikTok…” you’re not alone.
MedSpa
VIO Med Spa Named #1 Medspa Franchise for Third Consecutive Year in Entrepreneur Magazine’s Franchise 500
Trends
Kisses, Darling: A Lip Trend Roundup
Latest
Sponsored
DMK MD brings you StemZyme®, a revolutionary skin care science that tackles the root cause of skin damage and redefines beauty at any age.
Stem cells are the tiny ‘factories’ that replenish your supply of cells, but when your skin ages or incurs damage, stem cells can fail to fully mature or mature incorrectly.
Profiles
Minding Your Business: Randy Zeno
In a product, treatment and trend-flooded world, distinguishing your brand is an uphill battle.
Industry News
Award-Winning Esthetics Educator Releases Book Challenging the “Robotic” Approach to Skin Care
In an industry increasingly driven by devices, automation and trending technology, internationally recognized esthetics educator Lisa Esquivel-Clark, LE, ET, CIDESCO, dives into what actually goes into being a skin care professional in her new book,
The Robotic Esthetician vs. The Knowledgeable Esthetician: Why Technology Will Never Replace Expertise, Trust, and Professional Authority in Skin Care.
Management
Conversational Commerce: Efficient Hands-Off Management That Can Help Boost Sales
Navigating the latest in AI in an industry where the human element is intrinsic leaves us to decide where exactly we should be drawing the line on what can and can't be automated.
Industry News
VAPO MANIA: ACT BEAUTY Reinterprets Spray for the Era of Nomadic Beauty
ACT BEAUTY has developed a range of sprays in response to evolving nomadic beauty practices.
Management
The Vitality Advantage in Modern Wellness Businesses: Insights from Dr. Partha Nandi on Holistic Health and Recovery
The term “wellness” covers a wide range of services and philosophies.
Ingredients
Bixin: New Scientific Report on Skin Protection by AminoGenesis Skin Care
AminoGenesis Skin Care announced the professional release of Bixin, a naturally derived botanical compound in modern skin care.
Trends
Wellness Technologies Like Red Light Therapy, PEMF and Infrared Sauna Products Surge in Popularity, as New Global Report Reveals Half of US Adults Under 35 Now Use Them
Wellness technologies, including red light therapy, PEMF (Pulsed Electromagnetic Field therapy), infrared sauna, blue light blocking and EMF blocking devices, have skyrocketed in popularity in the past year, becoming key staples of modern wellness routines across the globe, according to a new report from BON CHARGE.
Trends
The Next Frontier in Global Skin Care Trends: I-Beauty
We've been in a long-time love affair with Asia.
Face
Is Your Skin Care Routine Keeping Up with Your Skin?
Have you ever wondered why that miracle cream that worked wonders last year suddenly seems ineffective, or why your skin behaves differently in winter versus summer?
Industry News
Luxury Medspa Brand ALEXIS LAUREN Announces Franchise Expansion Led by Founder Alexis Renda
ALEXIS LAUREN, the luxury, founder-led medspa brand specializing in personalized aesthetic treatments and skin care, is announcing the launch of its franchise opportunity, marking a major milestone in the brand’s next phase of growth.