Skin Inc

Physiology Sponsored by

Email This Item!
Increase Text Size

Questions About Eczema in Children? Bayer Creates an App for That

Posted: December 11, 2012

Bayer HealthCare, in partnership with Mom Central Consulting, found that a large majority of moms of children who suffer from the skin condition eczema didn't feel knowledgeable about the condition and were unsatisfied with conversations with doctors. 

Now, to help bridge the information gap and improve patient-physician dialogue about the condition, the Dermatology Unit of Bayer HealthCare has newly launched The Eczema App, which can be downloaded for free at, the App Store and Google Play.

The recent study the group conducted found that three-quarters (76%) of moms whose children suffer from the skin condition eczema do not feel knowledgeable about the condition. Further, while almost all had discussed it with their children’s doctor, nearly 40% were unsatisfied with those conversations.

The Eczema App enables patients to record and track their flare-ups over time, store photos of affected areas, and keep notes on their flare-ups and treatment. Patients and parents can then use this information to have more informed discussions with their doctor or their children’s doctor. Additionally, the app provides news from the National Eczema Association and access to comprehensive information about the condition, which is categorized by age, including infant (3 months–2 years); toddler (2–4 years); kid (4–12 years); teen (13–18 years) and adult (> 18 years).

“Pediatric eczema is oftentimes an emotional challenge for moms—especially new moms—because they may feel uninformed and helpless,” says Lawrence Eichenfield, chief of pediatric and adolescent dermatology at Rady Children’s Hospital, San Diego. “The Eczema App is a supportive tool that moms can use in coordination with their child’s doctor to help better manage their child’s condition and make informed decisions.”