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College of Cosmetic Medicine Press Thrive

Posted: September 1, 2009

College of Cosmetic Medicine Press Thrive, a book by Steven H. Dayan, MD, and Tracy Drumm, provides an in-depth look at the marketing strategies of a thriving cosmetic medicine practice.

The book provides more than 50 tools to increase patient retention and tips on how to guarantee a good return from advertising and direct mail. 312-335-1700, www.collegeofcosmeticmedicine.com