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Section: Business > Customer Service

Education on Tanning Risks Help Women Choose Healthier Alternatives

Giving young women educational materials about the risks of indoor tanning helps them find healthier alternatives for changing appearances, a study says.

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Looking for a Few Good Men

Knowing what's going on in the mind of a male spa-goer can be the key to broadening your client base.

Some Bottled Water Brands Contain Contaminants

An environmental advocacy group has released a study showing some bottled water brands exceed contaminant standards.

Women are Affected by Economy; Find Solace in Beauty

Women are being forced to make cutbacks and major life adjustments due to the economic downturn, and are extremely anxious about the situation

Reading Your Client

By learning about the behaviors of typical medical spa clients, you can provide the best treatments possible.

Getting to Know Millennium Mom

By 2013, advertisers who want to increase market share will need to replace old attitudes with new realities by targeting more diverse demographic groups on a personal level.

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Spa Sanitation Awareness

Remembering the details when keeping your spa tidy will result in a more satisfied and comfortable clientele.

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Young Women Can Suffer When Obsessed With Beauty

The YWCA reports that beauty extremes taken by girls and young women are taking a toll on their physical and mental well-being. It is important for spa professionals to be aware of these risks and take special care when working with 'tween, teen and young women clients.

NPD Reports Consumer Spending is Down But Not Out

Consumers are increasingly changing purchase behaviors and their shopping habits. Because of this, it is more important than ever for your spa to reach out to new clients and work hard to maintain relationships with existing clients.

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New Study Reports Values of Adult Female Consumers

Marie Claire and Unity Marketing team up to educate marketers about the “All Access Woman”…

Lead Through Listening

Discover the benefits of quality listening when it comes to staff and clients alike.

The Differences Between Men and Women--Part III: The Profit in Understanding What Makes Men Tick

Recognize how early developmental stages and socioenvironmental processes form the foundation for a person's visual, kinesthetic and emotional responses to the behaviors of others, as well as themselves.

The Male Perspective

Survey your male clients to gain an insight about their point of view.

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NCCAM Launches Program to Help Boomers Understand CAM

Although the Time to Talk program is geared toward physicians and boomers, it offers a great opportunity to guide the spa professional when advising clients to consult a physician about CAM. Making your clients aware of this initiative could result in them experiencing a more well-rounded healthcare approach from their physicians.

Wellness Services Prompting More Client Questions

As spas are beginning to offer more services that cater to wellness and health, industry experts are encouraging clients ask more questions.

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Musical Motivations

Play the right tune for your clients with the soothing sounds of precisely chosen music.

Medical Spa Management

Identifying key clientele, as well as the management roles within a new medical spa, is crucial to its success.

Your New Reception Desk--Your Web Site

Find out how your Web site plays an equally important role as your spa's online front desk.

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