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March 2018

Table of Contents:

Spa Business Articles

Then and Now: Preparing Your Own Advertising

Catherine Frangie, Frangie Consulting LLC

Stories of Success…With Kerstin Florian

Lisa Schryver

#10Things You Can Do To Stay Healthy

Deedee Crossett, San Francisco Institute of Esthetics and Cosmetology

5 Ways to Boost Retail

Terri Wojak, True U

Finding Your Bestie Esthy

Lauren Snow, Beauty Biz Club

Skin Science Articles

The Beauty of Natural Color

Heather Kreider, Makes Scents

Myths and Trends in Probiotics

Steven Rosenfeld, The F.C. Sturtevant Company

Jar Deconstructed: Moringa

Rachel Grabenhofer and Katie Anderson

Treatments Articles

Reflections: Au Naturel

Katie Anderson

Intimate Rejuvenation in the MedSpa

Alex R. Thiersch, J.D., American Med Spa Association

Waxing Below The Belt

Cali VanAelst, L.E., Cirépil by Perron Rigot

15 Steps for The Perfect Sugar Brazilian

Michelle Cate, Sugar + Lemon