July 2014

Spa Business Articles

Educating Clients—How Estheticians and Physicians Differ, Part II

Danielle Wachowski

Are You Carrying the Right Products?

Carol and Rob Trow

More Than a Few Good Men

Cathy Christensen

10 Excuses That Turn Risk-avoiders Into Opportunity-missers

Tom Panaggio

Turning Client Courtship Into Marriage

Regina M. Tucker

Marketing Tactics That Sell to Male Spa-goers

Mae Mañacap-Johnson

10 Things To Know Before Opening Your Business

Deedee Crossett

A Good Influence with Molly LaHood

Kristen Wegrzyn

Becoming Involved in Licensure and the State Board

Christine Heathman

Making Your Spa Man-Friendly

Lydia Sarfati