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Are skin care professionals missing an opportunity by not treating the skin north of the forehead? If you subscribe to the notion that the scalp, too, is indeed skin, then the answer is “yes.”
Dedicating attention to the scalp can provide skin care professionals with an element of differentiation in the sea of competition that exists in the spa industry, and it serves as a great ancillary service to bolster the spa menu and your bottom line.
In recent years, the scalp has been receiving more attention as skin care professionals realize that the same methods and ingredients used for skin care may also be used to treat dehydrated, oily, depleted and aging scalps. Correcting these conditions improves the look, feel and overall health of the scalp and, thus, the hair. So why are esthetic professionals stopping at the hairline?
Scalp treatments need not be relegated to hairstylists and specialists. Many clients, whether they vocalize it to their estheticians or not, typically want to improve the condition of their hair. They may be concerned with hair loss, dry scalp, hair damage or an overall aging of the hair.
The scalp and hair have a lot more to contend with these days. In addition to the free radicals from environmental elements such as sun overexposure and pollution, the surge in hair coloring, highlighting, blowouts, straightening and perming make the scalp and hair more susceptible to damage. Similarly, buildup from styling products, such as gels, mousses, balms and volumizers also may create dry, oily and congested conditions.
Health Challenged Skin: The Estheticians’ Desk Reference is designed to address the lack of esthetic knowledge in the area of skin diseases. Chances are you have come across more clients with diabetes,allergies, Crohn's Disease and Autoimmune diseases just to mention a few. This book covers an incredible range of diseases and disorders and it is organized to offer easy-to-find, hands-on application for daily use.
Order Today at Alluredbooks-Health Challenged Skin