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Medical Esthetics Treatments
Surgery and the Esthetician
By: Terri Wojak
Posted: March 26, 2010, from the April 2010 issue of Skin Inc. magazine.
Offering pre- and post-operative treatments to spa clients has several benefits for everyone involved. No matter the venue in which an esthetician offers pre- and post-surgical services, it can help strengthen the bond between the esthetician and the client, and this can have the effect of creating trust between the client and an entire esthetic business.
The number of cosmetic medical procedures has increased dramatically during the past 10 years, as well as the number of people providing those procedures. Cultivating client relationships with more than one staff member increases the chance that clients will remain loyal to the business, helping to increase retention. And not only does building relationships keep clients coming back, but follow-up treatments also help to maximize the results of cosmetic surgical procedures.
For instance, manual lymphatic drainage massage treatments before and after a surgical procedure can reduce swelling and speed up the healing process. In fact, many cosmetic surgeons will hire an esthetician for the sole purpose of caring for the client before and after surgery.
It is also important to have an esthetician available to provide camouflage makeup techniques and educate the client on the importance of using the right products after the procedure. It’s time to capitalize on this relationship between esthetics and pre- and post-surgery care.
There are many ways estheticians can work with aesthetic physicians. Typically, this partnership is most successful when the esthetician works in the physician’s office, because if there are any complications post-surgery, the physician is on-site. It is also beneficial to have the esthetician available at post-operative appointments so clients can get treatments immediately after checkups.