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Skin Cancer Increasing at an Alarming Rate With 6 Exclusive Tips on How to Raise Skin Cancer Awareness in Your Community

Posted: March 1, 2011

Only on SkinInc.com: Commentary from Krista Bourne licensed esthetician and esthetics education director for Episciences, Inc., follows this article giving tips about how skin care professionals can raise skin care awareness in their communities, especially among teens and preteens.

For many young adults, the serious health consequences of tanning have been shown to have little impact on their behavior when it comes to sun exposure. But with spring break around the corner, dermatologists are urging people—particularly young adults—to practice proper sun protection and understand the importance of early detection of skin cancer, the most common type of cancer.

Speaking recently at the 69th Annual Meeting of the American Academy of Dermatology (Academy), dermatologist Brett M. Coldiron, MD, FAAD, clinical associate professor of dermatology at the University of Cincinnati in Ohio, presented new statistics pointing to an increase in nonmelanoma skin cancer and why young people are at an increased risk of developing this disease.

Coldiron reported that in a recent analysis of Medicare claims, data showed that treatment performed for nonmelanoma skin cancers in the United States nearly doubled from 1994 to 2006. Specifically, the total number of new nonmelanoma skin cancers in 2006 was estimated to be more than 3.5 million.

“While the American Cancer Society estimates more than two million new skin cancers will be diagnosed this year, our research shows that the annual incidence in 2008 could actually have been be nearly 3.7 million,” said Coldiron. “This is especially troubling as our estimate only includes Medicare patients, which means this could be even higher when young people are included in the count.”