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PM Digital released its latest Trend Report: Makeup and Skincare Brands Online, which presents significant findings and figures that reveal how brands effectively cater to online shopping.
By: Kimberley Matheson Shedrick
A loyal, lifelong client is the ultimate prize, which can be won through a relationship forged of emotional engagement before, during and after a visit.
By: Kate Wind
Encourage your team to turn the "I am just looking" client into a product-buying diva.
By: Deedee Crossett
Add-on services are an efficient and profitable way to improve client results.
By: Mary Richter
Take an inspiration break to renew your passion for the industry in order to spark creativity in your daily work.
By: Jenny Farrand
Don’t miss out on the opportunity to build your client list, increase client loyalty, offer added-value and provide stability to your business.
By: Michelle Calvarese, PhD
Knowing what packaging to look for and what questions to ask can greatly improve the retail success rate of the products you sell.
By: Jeri Ross
Spas have the opportunity to position themselves at the forefront of the wellness movement because their clients already are proactive consumers of health and beauty services.
By: Sandy “Claus” Chapin
It's time to start planning to attend next year's event, which takes place March 22–24, 2014, in the Skyline Ballroom at McCormick Place in Chicago.
With five fewer shopping days between Thanksgiving and Christmas, many small business owners say they’ll be pulling out all of the stops to get customers into stores during the critical holiday shopping season.