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Nov
19
2014

Beauty Holiday 2014 Outlook

Beauty Holiday 2014 Outlook

For the first time in a decade, according to The NPD Group, the performance of the overall skin care category is below that of fragrances; taking advantage of opportunities in unexpected spaces is key in today’s shifting prestige beauty market,

Nov
02
2014

What Are You Selling—Products or Solutions?

What Are You Selling—Products or Solutions?
By: Lora Kassaros

Let’s refocus and get real on the impact and essence of retailing, and the effects it has on clients and the bottom line.

Oct
08
2014

10 Holiday 2014 Shopping Trends

10 Holiday 2014 Shopping Trends

The 2014 holiday shopping season will be characterized by cautious spending, while economic realities bifurcate the American holiday shopper.

Oct
02
2014

The Power of Product Sampling

The Power of Product Sampling
By: Jeana Delano

Giving away free samples can actually be more beneficial than discounting.

Sep
02
2014

What Makes a Retail Product Successful?

What Makes a Retail Product Successful?
By: Catherine Frangie

No matter how much scientific research backs up a product's claims, or how expensive its ingredients, that product is only a good retail product if you can sell it.

Jul
31
2014

5 Creative Merchandising Strategies to Maximize Retail Opportunities

5 Creative Merchandising Strategies to Maximize Retail Opportunities
By: Charles Compton

There are ways spa owners can use the science of shopping to increase the likelihood clients making retail purchases.

Jun
27
2014

Are You Carrying the Right Products?

Are You Carrying the Right Products?
By: Carol and Rob Trow

Product lines need to be chosen carefully and evaluated yearly.

May
30
2014

Face & Body Northern California: Grow Into Your Future Self!

Grow Into Your Future Self!
By: Cathy Christensen

When was the last time you made an investment in yourself?

May
01
2014

The Comparative Retail Revenue Challenge

The Comparative Retail Revenue Challenge
By: Kimberly Matheson Shedrick

The skin care industry needs to focus on growing retail—or risk losing out.

May
01
2014

Is Private Label Right For Your Spa?

Is Private Label Right For Your Spa?
By: Kristen Wegrzyn

Begin the process of deciding whether private label is right for your skin care facility.