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Elements Therapeutic Massage and imassage Address Career Longevity for Massage Therapists
Posted: April 25, 2013
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In Stephenson’s opinion, there are several reasons for attrition among professional massage therapists.
“I see a lack of emphasis on optimal body mechanics and ergonomics within massage schools along with a general business naiveté amongst practitioners,” he says. “This becomes even more problematic with the lack of a supportive work environment to sustain therapists’ health and well-being.”
Elements Therapeutic Massage is the only retail massage franchise founded by a licensed massage therapist. The model was started in Aurora, Colo., by LMT Michele Merhib. This humble beginning grounded the company in a dedication to taking care of their most valuable asset: massage therapists.
“Assisting our franchisees in creating a great work environment has been our priority,” says Gjersee. “From the design of our studios to the size of the massage rooms to the number of massages a therapist can do in a day.”
The partnership will include continuing education initiatives for franchise owners and therapists in video as well as hands-on formats with a larger scope to shine a light on the issue within the profession. According to Stephenson, “The vision for the partnership is to make working at an Elements studio the equivalent of ‘getting your Master’s degree’ in massage therapy. Whether you are a therapist for Elements for six months or six years, working at an Elements studio will not only make you a better therapist but a better person.”