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6 Ways to Motivate Top Talent in De-motivating Times

Brad Remillard January 2013 issue of Skin Inc. magazine

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To retain your top talent, it is absolutely critical to ensure they are motivated. Most people are working long hours and doing the job of two people, stress is at an all-time high, fear of layoffs is a reality, salaries are frozen, pay cuts have been implemented and forget about any bonuses. So how do you motivate your top talent to achieve the facility’s goals and keep them passionate about and engaged at work?

The answer is: culture. Even in difficult times, top skin care professionals will always rise to the occasion. They will always strive to be the best. However, even the best can burn out, get frustrated, not see the light at the end of the tunnel or wonder if they are really contributing. It is the role of owners and managers to ensure these things don’t happen.

Following are six areas owners and managers must focus on to ensure they keep their skin care professionals motivated.

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