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Marketing

New in Marketing (page 8 of 25)

Feb
15
2012

Only on SkinInc.com: The Client Type That Will Activate Your Marketing Efforts

AHL spa client

Active Healthy Lifestyles (AHLs) are a demographic group that could hold the key to your spa's success. Exclusive commentary and stats from Marc Williams of Williams-Helde Marketing Communications explain that If your spa appeals to a member of this market, you not only reach one client ... you reach many.

Feb
13
2012

Try a Last-minute Valentine's Day Gift Card Campaign for Men

Consider doing a last-minute gift card push today for your male clients, or encourage your female clients to purchase a Valentine's Day gift card for the men in their lives.

Jan
30
2012

Tap Into the Power of Mobile Marketing

By: Thomas Boersma

If you are prepared to make business happen anywhere, you can better control your facility's success.

Jan
25
2012

Beauty Marketing is Going Social ... But Isn't Replacing Traditional Forms of Marketing

A new report released by consulting and research firm, Kline, indicates that brands are rapidly moving ahead in the game with their social and mobile strategies without dropping traditional marketing efforts

Jan
18
2012

ISPA Releases Executive Summary of 2011 Spa Industry Report to SkinInc.com

Information included highlights the promotion and marketing efforts of spas in 2010, as well as pricing and profitability trends, and future challenges. What can your spa learn from these trends?

Jan
11
2012

Only on SkinInc.com: Are Customers Always Right?

Rewarding complainers is a no-win policy; instead, consider ways that you can reward your most loyal and profitable clients.

Dec
30
2011

Facebook Advertising—Key Issues for Spas

By: Saumil Mehta

Is advertising your skin care facility on Facebook the best use of your money?

Dec
05
2011

Spa Week and InComm Form Retail Gift Card Partnership

The spa marketing company hopes to grow to become the largest selling spa gift card in the industry.

Dec
01
2011

Client Retention Based on Real Results

By: Zein Obagi, MD

The best retention strategy is providing the best treatments available.

Dec
01
2011

Reaching Consumers

By: Melinda Taschetta-Millane

Spa Week--and every week--is about educating consumers about professional skin care.