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Marketing

New in Marketing (page 7 of 25)

May
31
2012

Coach Your Facility to Success

By: Lila Shanti Pettyjohn

Coach yourself--and your business--by using the basic components of the coaching modality.

May
31
2012

Use Testimonials to Grow Your Spa

By: Pam Lontos

It's always better when someone else sings your praises, so let your clients sell for you.

May
07
2012

Mintel Highlights the Beauty in Social Media Engagement

skin care professional interacting on social media

Research from Mintel indicates that almost four in 10 British citizens (37%, equating to 15 million consumers) have interacted with beauty and personal care brands online.

Apr
27
2012

How Software Helps Streamline Business Operations

By: Thom Boersma

Business management software allows skin care facilities to maximize efficiency.

Apr
27
2012

Social Media Marketing for Increased Traffic and Profits

By Maritza Rodriguez-Aouanough and Dawn MacLellan

E-marketing within your spa is one of the most efficient and cost-effective methods of advertising.

Mar
30
2012

Building a Steady Client Base

By: LeAnne Velona

Secure and retain clients, and keep them coming back for years.

Mar
30
2012

Readers Ask ... Branding

This month, Readers Ask: How can I brand myself?

Mar
28
2012

Only on SkinInc.com: Are You Making the Right In-Spa Marketing Efforts?

in-spa marketing efforts for skin care facilities

Maritza Rodriguez-Aouanough of Pevonia gives implementable tips on how to Increase in-spa marketing, resulting in an increase in your facility's profitability.

Mar
14
2012

Only on SkinInc.com: Develop a No-tanning Pledge Just In Time for Spring Break

skin care client who signed a no-tanning pledge

Amy Forman Taub, MD, dermatologist and founder of Advanced Dermatology, shares tips on how developing your own no-tanning pledge can reap client and community benefits while encouraging clients to avoid tanning for healthier lives.

Feb
28
2012

The 5 R's of Shoestring Marketing

By: Patti Biro

Reaching out to the clients and contacts you already have is the key to penny-wise marketing.