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New in Marketing (page 5 of 21)
Reaching Consumers
By: Melinda Taschetta-Millane
Spa Week--and every week--is about educating consumers about professional skin care.
Spa Marketing Ahead of the Curve
By: Leslie Lyon
Real change has happened in the industry, so your marketing approach has to adapt, too.
Revive & Renew: A New Look at Reaching the Consumer
By: Melinda Taschetta-Millane
This unique, hands-on consumer event made its debut at Park Valencia in the upscale Santana Row in San Jose, California, in August.
8 Lessons to Get Your Business Off the Ground
By: Michael Feuer
These tips can provide entrepreneurs with the advice needed to help them become benevolent dictators.
7 Secrets to Developing an Effective Spa Menu
By: Dori Soukup
Your spa menu represents your facility to the world. Is yours doing a good job?
Only on SkinInc.com: Top 10 Spa Treatment Trends and How to Market Them
Only on SkinInc.com: Spa Week released its top 10 spa treatment trends and has provided SkinInc.com with exclusive tips and advice about how to market these trends to ensure that they are profitable additions to your menu.
Undergo an Online Makeover
By: Richard Wichmann
Is your facility's website utilizing search engine marketing to appeal to new clients?
Are You Selling or Educating?
By: Callie Lushina
Clients expect you to sell to them, but when you educate them, a new world of opportunities opens.
Plan to Succeed With Strategic Marketing
By: Wendy Lewis
Research, planning and strategy will make your next marketing feat a success.
Media Coverage for Your Spa
By: Ido Kadman
Although social media marketing is a must, don't forget about the importance of public relations.