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About half of the women in a survey in the U.K. said celebrity-endorsed beauty products aren't worth the money, a new poll shows.
By: Noreen Young
Learn seven ways to market your skin care facility and what it offers—which includes you.
By: Deedee Crossett
Going global isn't as complication as you might think.
By: Aaron Sonnenschein
It is never too late to plan a promotional template for your facility's success.
Dermalogica and The International Dermal Institute's social media manager offers tips to spa owners on managing social media profiles.
By: Alex Ignon
Use this method to vertically expand within your specific client base to market your facility.
Skin Inc. has launched our very first Pinterest account and relaunched our Twitter account!
By: Gordon Miller
Yelp is easy to use, time and cost-efficient—and your business likely already has a presence on it (whether you're aware of it or not).
By: Cathy Christensen
The all-new Advanced Education Conference Program format allows you to learn more in-depth information than ever before about the topics you most want to know about.
By: Debra Locker
To improve results, you must move beyond old-school PR.