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Monaco Highlights
By Melinda Taschetta-Millane
Getting an international perspective on the spa industry has given rise to a slew of interesting options.
Marketing Matters: Private Label Grows Up
By Donna C. Barson
Private label personal care brands continue to grow in prevalence and are emerging as a major threat to national brands. What does this mean to the savvy marketer?
More Green Talk
Read more questions and answers from the panel featured in this month’s article The Green Report.
LOHAS Lesson
Learn what’s behind the development of the industry’s LOHAS movement, as well as the history of the push for sustainability and wellness.
Marketing: Award-winning Marketing and PR Secrets
Read Benefit magazine's coverage of Spa Radiance's successful spa program for hospital patients and family members.
Marketing: Award-winning Marketing and PR Secrets
By Sally Robb Haims
Learn how Best of the Best 2007 winner Spa Radiance has used marketing and PR to enhance its success.
Understanding the LOHAS Market
By Barbara Howard
Help your clients to change their lives—and the world—for the better.
Elizabeth Arden; AEFFE S.p.A. Sign Licensing Agreement
Agreement to create and market Alberta Ferretti fragrance, skin care and cosmetics lines...
Australia's Beauty Initiative
By Karen A. Newman
A government trade program gives a boost to Australian beauty brands through greater visibility with retailers and media in the U.S.
Organization Discusses Top Beauty Issues with Legislators
Members of the Professional Beauty Federation recently participated in an annual event that allows for face to face time with Congressional legislators.