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Marketing

New in Marketing (page 14 of 25)

Sep
25
2009

Saving Client's Skin--And Your Own

woman getting green facial mask
By: Jane Wurwand

Treat your clients as consumers to help create the business shift your spa needs.

Aug
27
2009

But Seriously ... Are You a Professional?

woman getting mask
By: Monica Villar

If you don't take your business seriously, no one else will, either.

Aug
26
2009

Australian Tourism Department Launches Campaign Focusing on Spas

Australia

Highlighting how the tourism and spa industries can work together, the Australian organization Tourism Victoria has launched an advertising campaign centering on the spa treatments, vacations and more available in its Daylesford region.

Jul
07
2009

NMI Indicates Spending Power of Men in a Recession

business man

A new survey from the Natural Marketing Institute (NMI) shows men to be less affected by the recession in their spending habits.

Jul
01
2009

New Study Shows Influence of Social Media on Younger Demographic

white computer

According to a survey conducted by the marketing firm Ad-ology Research, a growing number of people in younger demographics are influenced by social networks when choosing a day spa or hair salon.

Jun
01
2009

Marketing a Clean Spa

woman in black and white smelling flower
By: Janet McCormick

The topic of sanitation is timely and important, and marketing your efforts to stay clean and safe can help you stand out from the crowd.

May
14
2009

Essence Magazine Offers Insight on African-American Women's Beauty Market

woman with evening makeup application

A study by Essence magazine, in conjunction with Vision Critical Group, shows that African-American women spend nearly twice as much on skin care annually than the general market.

Apr
28
2009

Communicating Professional Value, Part 1

three women in a boardroom
By: Celeste Hilling

Clients rely on you for studied treatments and recommendations, and you can use this knowledge to give your business its proper edge.

Apr
24
2009

Kids Protect Skin Better After Being Shown Sun Damage Results

Showing middle-school students ultraviolet photographs that reveal the sun damage to their faces makes them less likely to get sunburns in the months following, new research says, encouraging skin care professionals to speak to kids about good sun care.

Apr
21
2009

SpaFinder Releases Research on Industry Strengths

woman doing yoga in ocean

Showing how the spa industry is weathering the difficult economy of 2008 and 2009, SpaFinder has released a new survey focusing on marketing and personnel efforts.