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Marketing

New in Marketing (page 11 of 24)

Sep
24
2010

How Social Media Can Help Your Spa

How Social Media Can Help Your Spa
By: Rachel L. Johnson and Ada S. Polla

Does your head spin when someone mentions Facebook or Twitter? Discover how these social media outlets--and others--can result in increased spa revenue.

Sep
01
2010

The Success Profile—A Guide to Telling, Not Selling

Plastic surgery practice postcard
By: Tracy L. Drumm

Using the successes of your past patients is one of the best ways to connect with new ones.

Aug
23
2010

Handling the Business of Change

Handling the Business of Change
By: David Suzuki

Learning how to deal with change now could save your business in the future.

Jul
22
2010

Appealing to the New Consumer

A recent article from Kline & Company explains the leanings of today's consumer, providing valuable insight into what your clients are thinking and how they are dealing with this brave new world.

Jul
07
2010

Spa Week Coming in September, October 2010

The 13th edition of Spa Week will take place September 13-19, 2010, on the West Coast and October 11-17 for the rest of the country.

Jun
28
2010

Bringing Humanitarian Efforts to the Spa

tree made of hands
By: Jeannette and Randy Kravitz

Supporting a charitable cause can make a difference in the world ... and in your business.

Jun
23
2010

Competitive Marketing to Make Money

Dollar on top of coins
By: Bryan Durocher

Marketing strategies and tactics are the base from which you can build your practice's patient list, expertise and success.

Jun
15
2010

Hispanic Women Want Beauty Marketers to Speak Their Language

Mintel reports that Hispanic women feel underrepresented in the beauty and personal care aisle; 81% of Latinas surveyed would like more products with bilingual packaging.

May
26
2010

Business Success, Part III: Strategies for Success

Mii amo
By: Cathy Christensen

Whether yours is an established spa or a new one, it is important to have some nitty-gritty strategies to take it to the next level.

May
26
2010

How is Your Spa Quality?

By: Melinda Taschetta-Millane

Take a 20-step test to learn about your spa quality.