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New in Marketing (page 11 of 24)
By: Rachel L. Johnson and Ada S. Polla
Does your head spin when someone mentions Facebook or Twitter? Discover how these social media outlets--and others--can result in increased spa revenue.
By: Tracy L. Drumm
Using the successes of your past patients is one of the best ways to connect with new ones.
By: David Suzuki
Learning how to deal with change now could save your business in the future.
A recent article from Kline & Company explains the leanings of today's consumer, providing valuable insight into what your clients are thinking and how they are dealing with this brave new world.
The 13th edition of Spa Week will take place September 13-19, 2010, on the West Coast and October 11-17 for the rest of the country.
By: Jeannette and Randy Kravitz
Supporting a charitable cause can make a difference in the world ... and in your business.
By: Bryan Durocher
Marketing strategies and tactics are the base from which you can build your practice's patient list, expertise and success.
Mintel reports that Hispanic women feel underrepresented in the beauty and personal care aisle; 81% of Latinas surveyed would like more products with bilingual packaging.
By: Cathy Christensen
Whether yours is an established spa or a new one, it is important to have some nitty-gritty strategies to take it to the next level.
By: Melinda Taschetta-Millane
Take a 20-step test to learn about your spa quality.