Sign in

The Price is Right—Winning the Pricing Game

Mae Mañacap-Johnson May 2014 issue of Skin Inc. magazine
The Price is Right—Winning the Pricing Game

Excerpt Only This is a shortened version or summary of the article you requested. To view the complete article, please log in or create an account. Registration is Free!

Pricing a product or a service is more than just a competitive game of numbers. There are many factors to evaluate that make pricing one of the most difficult decisions a spa owner or manager must make.

Set the price too high, and price-conscious spa-goers will choose competitors who offer cheaper prices. Set the price too low, and spa owners may end up with lower sales revenue due to uncovered costs. Either way, loss of revenue is the inevitable price to pay for inaccurate pricing.

So, when it comes to the pricing game, how do you find the sweet spot?

Know the costs

Excerpt Only This is a shortened version or summary of the article you requested. To view the complete article, please log in or create an account. Registration is Free!

 

Skip

Welcome to the new SkinInc.com!

Delivering the best information on the spa, skin care and wellness industry is our passion, and we’ve worked hard to design a powerful new website that incorporates cutting-edge technology to bring you:

  • Mobile-friendly Design
  • Integrated Sample Request
  • Refreshed Look and Feel
  • Dynamic Content
  • Free Registration

Mobile-friendly Design

Providing a unified experience from mobile to desktop, responsive design allows you to access Skin Inc. content from any device, whether you’re in the treatment room, at home or on the go!

Integrated Sample Request

Visit Featured Product pages to quickly and easily identify new suppliers and request product samples and information.

Dynamic Content

Articles are now linked with relevant products so you can find the products and treatments you need to provide the best results for your clients.

Free Registration

Create your user account to gain unlimited access to Skin Inc.’s unparalleled content.

Enjoy the New SkinInc.com!

Thank you for joining the Skin Inc. community of passionate skin care professionals. We look forward to providing you the best information to enhance your career!