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Giving young women educational materials about the risks of indoor tanning helps them find healthier alternatives for changing appearances, a study says.
By: Troy Fairchild
Knowing what's going on in the mind of a male spa-goer can be the key to broadening your client base.
An environmental advocacy group has released a study showing some bottled water brands exceed contaminant standards.
Women are being forced to make cutbacks and major life adjustments due to the economic downturn, and are extremely anxious about the situation
By: Steven H. Dayan, MD and Terri A. Wojak
By learning about the behaviors of typical medical spa clients, you can provide the best treatments possible.
By: Donna C. Barson
By 2013, advertisers who want to increase market share will need to replace old attitudes with new realities by targeting more diverse demographic groups on a personal level.
By: Tara Manna
Remembering the details when keeping your spa tidy will result in a more satisfied and comfortable clientele.
The YWCA reports that beauty extremes taken by girls and young women are taking a toll on their physical and mental well-being. It is important for spa professionals to be aware of these risks and take special care when working with 'tween, teen and young women clients.
Consumers are increasingly changing purchase behaviors and their shopping habits. Because of this, it is more important than ever for your spa to reach out to new clients and work hard to maintain relationships with existing clients.
The dates and location for Face & Body Spa & Healthy Aging Conference and Expo 2009 have been announced.