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8 Behaviors That Hurt Client Relationships

August 2013 issue of Skin Inc. magazine
Client relationships

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If you’re like most spa business owners, you probably assume your client relationships are pretty good. However, it’s possible your relationships are merely surviving rather than thriving. Following are eight bad habits that might be keeping you from developing strong relationships with your clients and tactics to help you improve them.

1. Making client interactions about you. You need a strong sense of self in order to be a successful spa owner, but no client prefers working with someone who has a patronizing attitude or constantly sings her own praises. Remember, your job is to be a champion for your clients, to solve their problems and help them find satisfying treatment and product solutions.

2. Worrying too much. You can’t expend the majority of your mental energy on worries and what-ifs. This puts you in the wrong frame of mind to think innovatively about how to meet clients’ needs. Worry thrives when you procrastinate, so every time you find yourself fretting, make yourself busy by solving a problem you’ve been avoiding.

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