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The company has signed a distribution agreement for the professional and retail aromatherapy products in Portugal with one of the country’s largest established skin care distributors. 800-461-3745, firstname.lastname@example.org
By William J. Lynott
Learn how to expand your spa’s marketing plan beyond the Yellow Pages.
Pevonia Botanica recently partnered with Luxury SpaFinder Magazine in the fight against melanoma with the Melanoma Awareness Launch Program—an integrated strategic plan of print and online campaigns that will raise public awareness and education. 800-738-6642, email@example.com
Sothys Paris awarded 10 estheticians full scholarships through its Digi-Esthetique Massage Contest. Contestants will attend training at the company’s Miami headquarters. Winners include Arma Alihodzic, The Spa at Gainey Village, Scottsdale, AZ; Stephanie Azar, Azario Salon & Day Spa, Roanoke, VA; Catherine Greene, The Spa at Coeur d’Alene Resort, Coeur d’Alene, ID; Kassie Guglielmino, The Spa at Semiahmoo, Blaine, WA; Brittany Hastings, The Spa at Pinehurst, Pinehurst, NC; Monique Najafi, Monique’s Skin Care Center, Poway, CA; Anna Piekunko, Distinction Salon & Spa, Crystal Lake, IL; Lilla Schottner, Mathe Roux French Skin Care, New York; Sherry Weedle, Beautique Day Spa & Salon, Houston; and Betty Zech, Identity Day Spa & Salon, Lindale, TX. 305-594-4222, firstname.lastname@example.org
The Dermalogica Foundation awarded a $3,500 college scholarship to Skye Bronfenbrenner, of Seal Beach, CA. She is the stepdaughter of Carson, CA-based brand manager Jackie Bronfenbrenner. 800-831-5150
For the second year in a row, Pevonia Botanica appeared at the annual Cannes Film Festival pampering celebrities and media alike with its Anti-Aging Caviar Hand Treatment in the Majestic Hotel Beach’s VIP Celebrity Gift Suite. Celebrities included actors Bruce Willis, Sarah Michelle Gellar, Penelope Cruz, Paris Hilton, Beyoncé Knowles, Halle Berry, Samuel L. Jackson and Eva Longoria. 800-738-6642, email@example.com
Murad Skin Research Labs Inc.
The Murad Medical Spa was chosen as the site of SELF magazine’s Be Good to YourSELF Day. Attendees received a complimentary spa treatment of choice, a product of choice, and a gift bag containing Murad topical and internal skin care products.
In other news, London Times magazine featured the research of CEO and founder Howard Murad, MD, in a four-page spread on how to combat cellulite. 800-336-8723, firstname.lastname@example.org
Global Cosmetic Industry (GCI) magazine’s BeautyUnion, its online networking community, hosted a gathering at the Von Maur department store in Lombard, IL-based Yorktown Center to launch the fragrance Summersent, by Majorie Midgarden Fragrances, on May 11, 2006. Marjorie Kitzrow, the creator of the locally developed prestige scent, spoke at the launch about her ability to bring this product to life due to the unforgettable aroma of a secret plant and her devotion to its creation. “It's virtually unheard of for an industry newcomer—especially one from the Midwest—to bring a prestige fragrance to market today,” notes Karen A. Newman, GCI magazine’s editor in chief. The fragrance will be sold exclusively at select Von Maur department stores. 630-653-2155