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Study Finds 60% of U.S. Online Shoppers Purchase Beauty and Personal Care Products Online
The study, from global management consulting firm A.T. Kearney, estimates online sales of beauty products at approximately $3 billion, representing about 5% penetration for the category.
How to Evaluate Continuing Education Programs
By: Susanne S. Warfield
Ask the right questions of organizations providing continuing education programs.
Glen Ellyn's Downtown Spa Hop: A Case Study
By: Sara Mason
This vibrant Chicago suburb hosted an event that united area spa owners to showcase what they have to offer. Would your business benefit from such an event?
Coach Your Facility to Success
By: Lila Shanti Pettyjohn
Coach yourself--and your business--by using the basic components of the coaching modality.
8 Tips for Holding Team Members Accountable
By: Bob Whipple
When team members know it is in their best interest to give their maximum effort to the skin care facility, managers don't have to crack the whip as often.
8 Ways to Increase Cash Flow
By: Tage G. Tracy
Cash flow problems have a habit of sneaking up on a business, especially in a rocky economy.
Strategic Retailing When Space is a Concern
By: Ryan A. Lombardo
Prevent spacial obstacles with key strategies that will allow you to recommend proper skin care to meet your clients' goals.
Use Testimonials to Grow Your Spa
By: Pam Lontos
It's always better when someone else sings your praises, so let your clients sell for you.
BB Creams Surge in Popularity in U.S.
A report from The NPD Group shows the significant growth of the multifunctional beauty products in the U.S. market in recent months.