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Ritz-Carlton Spas Add Cultural Experiences

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The Ritz-Carlton has conceived a new experience for the company's spa. Clients will have tailored experiences integrating their personal needs into treatments, to be anchored in local culture, using natural and organic solutions. Some clients have seen this concept come into fruition, as it is being implemented beginning with 20 hotels and resorts, including New Orleans, Fort Lauderdale, Amelia Island, Moscow, Vienna, Cairo and Budapest. Guests in Europe and the Middle East were among the first to experience the launch. 

Specific to North America, the new spa concept allows guests to connect to their surroundings, like Miami's Tequesta Ritual, a Native American detoxifying ceremony. Sarasota spa-goers can take advantage of the Citrus Scrub for full body exfoliation with apricot and orange oils. 

"The Ritz-Carlton Spa experience should be exceptional and memorable. Each and every treatment has been designed to give our guests an experience that is suited to their needs and yet employs time-tested methods. We have packaged tradition, location and culture into the experience to map out a spa journey that helps our guests relax, unwind and truly enjoy The Ritz-Carlton experience," said Michelle Kelthy, spa director at The Ritz-Carlton, Naples, Florida.