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Choose Success

By: Melinda Taschetta-Millane
Posted: September 25, 2009, from the October 2009 issue of Skin Inc. magazine.
Group at Repechage Annual Congress

Three-13 Salon, Spa & Boutique won a President’s Award at the recent Repêchage congress. Pictured, from left, are Candace Snipes, esthetician; Leslie Crowell, owner; Shiri Sarfati, vice president of sales and marketing for Repêchage; Lester Crowell, owner; Marian Crowell, owner; and Lydia Sarfati, president and CEO of Repêchage.

Every single day we make choices—from what to wear to which treatment is best for a particular client. But, can you honestly say that each day you make a concerted effort to choose success?

I was recently in New York attending the 11th International Congress for Salon & Spa Professionals presented by Repêchage for its spa owners and distributors, of which Skin Inc. magazine was a sponsor. For two full days, I existed in a room filled with professionals who, quite clearly, did choose success on a daily basis. And I must admit that it was quite inspiring.

Skin Inc. magazine’s editorial team was bestowed the honor of judging this year’s Repêchage Spa de Beauté Award of the Year contest, and the congress culminated in a gala presentation event at Tavern on the Green in New York City’s Central Park West. Marian Raney, group publisher, delivered an inspiring keynote titled “What a Difference a Year Makes: Innovative Retailing Drives Revenue Recovery.” Then she and I, alongside Lydia Safati, president and CEO of Repêchage and Shiri Sarfati, vice president of sales and marketing for Repêchage, announced this year’s award winners.

  • Colonial House Day Spa of North Easton, Massachusetts, was the winner of the Best Skin Care Spa category and will be featured as Skin Inc. magazine’s “Spa Snapshot” for the November 2009 issue.
  • Tatewari Spa at Villa Del Palmar Flamingos Beach Resort & Spa of Nuevo Vallarta, Nayarit, Mexico, was the winner of the Best Destination Spa category and will be featured as Skin Inc. magazine’s “Spa Snapshot” for the December 2009 issue.
  • Body Sense Day Spa of Hyannis, Massachusetts, was the winner of the Best Day Spa category and will be featured as Skin Inc. magazine’s “Spa Snapshot” for the January 2010 issue.

Lydia also presented two President’s Awards to Oasis Day Spa of South Weymouth, Massachusetts, and Three-13 Salon, Spa and Boutique in Atlanta.

At the culmination of the congress, Lydia stated, “There is no such thing anymore as ‘fake it until you make it.’ You need the skills. It takes tenacity and skill. But you need to trust yourself—you know more than you think you do.”

I’ll close with Lydia’s recommended steps so that you, too, can choose success every day.

  1. Ask
  2. Believe
  3. Receive

Until next time,

Melinda Taschetta-Millane, Editor in Chief